The new term "backfill" has sparked much discussion on KivaFriends
recently. Here one idea for doing away with that term and it's
images of bull dozers and back loaders... What do you think?

I am hoping these might spur some conversation regarding ways to help
prevent languishing loans. Any ideas?
Personally I almost never look at the home page, but maybe most of the
people who aren't crazy KFers do most of their lending from the home
page? So anyway I tried to work up the idea to show a group
of
popular loans, which I titled "Recent", and then a group of "Featured"
loans which would be random, weighted towards expiring. Maybe one
row in that group could be near expiring and the rest would just be
random. This should work like LendStream or the Impact This Week
section, so every so many seconds a new batch of loans would
appear. Or maybe one new line and the rest move down a row.
Popularity probably doesn't change much every 30 seconds, so that
section would be more stable, but the others would change regularly and
that would get a lot more loans seen.
I really liked putting the country name below the pics, but maybe the
little lending gauge would be better. It would certainly fit more
easily. I never have liked having all the images greyed out the
way Kiva does it now. It just makes them harder
to see... so I put in images that are easier to see, maybe more
attractive.
Home Page Prototype
This started out as just a quick prototype of how the Lend page could
work to get
more visibility for more loans. But really, it's more like an expanded
version of the home page, with links called Search all loans that would
go to the existing lend page with an appropriate sort. I don't
know if that makes sense or not, but this page isn't where you can page
through every loan on the system, it shows an ever changing selection
of loans designed to give equal exposure to all loans.
It's split into 3 sections: Latest
Activity would show some of the most recent loans
made. A bit similar to LendStream, but it shouldn't show
more than one loan from the same borrower. This would highlight
the diversity of lenders and borrowers and would showcase current
activity. Popular Loans would
display the latest loans from the popularity
sort. As shown, loan details would popup from a click on the more
link. Featured Loans would
display a selection of random loans and expiring
soon loans. The main thing with this section is to display an
ever changing selection, different for each user. This will give
exposure to the loans that currently are hidden by the popularity sort.
New Page Prototype
Someone sent me a private message saying they wanted to see more of the
loan description on the Lend page so it would be easier to find loans
they wanted to look into further. I threw this one together to
accomodate, and included some features I would like to see on the real
Lend page. This is where you would do searches and could page
through all the loans.
Lend Page
Prototype